ITC Serif Gothic

ITC Serif Gothic is a hybrid serif/gothic typeface designed by Herb Lubalin and Tony DeSpigna in 1972. The design is loosely based off Lubalin’s geometric sans-serif, Avant Garde, but with subtle serifs added. This typeface evokes the 1970s like no other, especially 70s science fiction, as it was used in the original Star Wars and Star Trek posters. ITC Serif Gothic doesn’t include any italic styles, however, it’s available in six weights—Light, Roman, Bold, ExtraBold, Heavy and Black.

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ITC Serif Gothic Specimen

ITC Serif Gothic Type Specimen

Similar Fonts

Closest Match on Adobe Fonts (Typekit)*

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Suggested Font Pairing

ITC Serif Gothic Font Pairings

Get flawless typography on every design project.
Day of the Dead
Apr 18, 2016
Fonts — ITC Serif Gothic
Electric Mainline
Mar 27, 2015

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Jeremiah Shoaf

Curated by Jeremiah Shoaf  ·  @typewolf

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